Monday, May 01, 2006

Website Advertising on Billboards

Website Advertising on Billboards: Here's one that gets overlooked pretty often, but can be very effective if you do it right. Billboard ads are relatively expensive, but they do generally stay up for a long time, and they can be very specifically targeted to an area -- the one where they're physically located. You'll have the best results with this if you can put one near enough to your business that it could say 'turn left at the next junction', or something like that. Phone numbers are, again, pretty useless, although you could have some luck putting a website address up there.
Think of the many other advertising possibilites for your website: Skywriting, Airplane Banners, Hot Air Balloons - that could be a fun business expense.
OK-let's not get too crazy just yet-start off with your website address on your brochures, letterhead and business cards.
If you need help promoting your website please visit Improving Your Websites Performance
Thanks for visiting my Internet Advertising Blog - Ann Menke

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